Sanjana Ramachandran

@ramachandranesk

“Deeply introspective and hugely funny” — Shashi Tharoor

writer-builder-player-observer • working at the intersection of culture, code, and commerce • my journey is proof these aren’t that different

BITS Pilani IIM Calcutta P&G Amazon The Ken Atlan Ema
Book · Aleph Book Company · 2025
Famous Last Questions

What have the last 30 years done to the Indian psyche? A coming-of-age story of the ’90s-born Indian elite—through family dysfunction and trauma, hyper-connectivity, manic nationalism, and the perils of too many influences on the self.

Buy on Amazon →
Essays in
MEDIA FEATURES
Find me
Substack short essays on modern dilemmas → Twitter mad as hell and usually writing about it → LinkedIn writing, marketing, and what I’m building → Instagram making my life look better than it is → Website long-form writings and archive →
Inspired by
Jia Tolentino · Tom Wolfe · Kafka · DFW · A24 · School of Life · Don Draper · Mrs. Maisel · Feynman · Marie Curie · Dali · UR Ananthamurthy · Tina Fey · Carl Jung
Built
Content Studio — the all-in-one personal brand builder
Creator tool · 2026
Head of Brand Marketing, Ema — Universal AI Employee
Series A · 2024–present
Growth & Brand, Atlan — data catalog
1→10 brand build · scaled to category leader
Marketing Manager, The Ken — subscription journalism
Helped build India’s first paid biz journalism brand
Senior Brand Manager, P&G — Tide & Ariel
Sold essentials to >99% of India
SDE, Amazon
Built automation to flag ‘bad’ ads